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008

110926s2011 enka b 001 0 eng d

001

361697

005		20121009151418.0
010		\|a 2011500501
020		\|a9780857250902 (pbk.) :\|cNT943.00
020		\|a9780857250926 (Adobe ebk.)
020		\|a9780857250919 (EPUB ebk.)
020		\|a9780857250933 (Kindle ebk.)
020		\|a0857250906 (pbk.)
035		\|a00009670
035		\|a(OCoLC)ocn607975160
040		\|aBTCTA\|beng\|cBTCTA\|dYDXCP\|dCDX\|dNLE\|dCNAUC\|dDLC
042		\|alccopycat
050	00	\|aGV716\|b.B55 2011
082	04	\|a659.19796\|222
092		\|a659.19796/B637/2011//////E0009670
809		\|pBOOK\|d659.19796\|eB637\|y2011
100	1	\|aBlakey, Paul.
245	10	\|aSport marketing /\|cPaul Blakey.
260		\|aExeter :\|bLearning Matters,\|cc2011.
300		\|a220 p. :\|bill. ;\|c25 cm.
504		\|aIncludes bibliographical references (p. 208-214) and index.
650	0	\|aSports\|xMarketing.
095		\|aTPEC\|bLB\|cE0009670\|d659.19796\|eB637\|pBOOK\|y2011\|n購\|zCIR\|m943\|tDDC

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內容簡介top Sport Marketing 簡介 An accessible, UK-focused text providing comprehensive coverage of the application of the key principles, ideas and techniques of sport marketing.

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