|aType on screen :|ba guide for designers, developers, writers, and students /|cEllen Lupton, editor.
|aType on screen :|ba critical guide for designers, writers, developers, & students.
|aNew York :|bPrinceton Architectural Press,|cc2014.
|a208 p. :|bcol. ill. ;|c22 cm.
|aDesign briefs-essential texts on design
|aThe definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies -- from electronic publications and websites to videos and mobile devices -- this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.