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ChTaNC

008		090602s2006 gw a e 001 0 eng d
020		\|a3822849561 ((pbk.))
020		\|a9783822849569 ((pbk.))
035		\|a68263448
040		\|aTMUE\|beng\|cTMUE\|dTMUE
082	04	\|a658.872\|222
082	04	\|a658.872
245	00	\|aAdvertising now. Online / \|cedited by Julius Wiedemann
246	13	\|aAdvertising now! Print
246	13	\|aAdvertising now! Films
260		\|aHong Kong ; \|aLos Angeles, Calif : \|bTaschen, \|c[2006]
300		\|a448 p : \|bcol. ill ; \|c26 cm + \|e+ 1 DVD (4 3/4 in.)
500		\|aAccompanying DVD contains video clips of some of the campaigns featured in the text
650	0	\|aInternet advertising
650	0	\|aAdvertising campaigns
650	0	\|aAdvertising\|xWeb sites\|xDesign
700	1	\|aWiedermann Julius

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Aims to provide a study of commercial communication in the world. Divided into chapters by subject, this work examines the most effective and important online ad campaigns by exploring the work of the globe’s top award-winning agencies, including DM9, Tribal DDB, OgilvyOne, LOWE Tesch, and 2020 London.

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